Forty-one
Well, it seemed like a good idea at the time.
This bloke I used to work for called me up. Jade and I were driving along in the car down to Jervis Bay for a holiday and it was Christmas so the weather was scorching hot. Jade was driving and I had the window open and the baking air smelt like roasting chestnuts. I had one arm out the window and the scenery was rushing by and the wildlife were all making a racket and the other hand held the phone to my ear and I heard him say that he’d like to talk to me about a job in a new dotcom company he was going to be working for. Yes, yes, laugh your head off, why don’t you. Look, I’m the first to admit that whenever the Internet was mentioned I’d always follow it with the word, bollocks. At the time, and this was back in 2000, it amazed me just how many people could believe that this clunky bloody system that never seemed to work properly could take the place of newspapers and magazines. I mean, I’m not going to take my computer to bed with me, prop myself up on a pillow and scroll through the bloody pages, am I?
But you have to also remember what it was like at the time. Against my expectations loads of people were making a mint out of this Internet malarky and here I was listening to this bloke on the phone promising me stock options and bonuses and a really good salary. He actually said to me, “you could become a very rich man”. That’s the sort of thing I like to hear.
Now, also bear in mind that at this time I was working for Pete the yoghurt eater who was not exactly what you would call the Baron de Rothschild of publishing, if you follow. Add to that Jade’s comment, “how come you spend more time with the Sheriff than you do with me...do you want to talk about it?”, and it was getting blindingly obvious that a move was called for.
The other weird thing was this - ever since we’d come to Australia I was convinced that everything had happened for a reason. I mean, think about it. I hate flying, so why would I ever choose to go on the longest flight that’s possible, to a country I’ve never had any desire to visit (after all, I’d seen Neighbours)? And then since we’d landed it hadn’t been easy and there were loads of times when we almost got a foot back on the airline’s steps. And if you look at all of the nutcases we’d come across you’d have to question what the hell was going on. But always at the last minute something happened and we were rescued. Every time we had a setback something positive happened and that always made us realise that one thing would always lead to another. Clearly we were on a trip of some kind. What the ultimate destination would be was anyone’s guess (in fact, I still don’t know where I’m going...). So, it was with all this in mind that I met with the bloke who’d phoned me and after another chat with him I decided to embark on a new career - dotcom millionaire. Well, that was down the track a bit, but that was my new career objective, and a fine one too, if I might say so.
First off I had to go on a course to learn all about the Internet. The first thing the new company did was bring in some children with names like Dazzle and Bazzle and Wazzle, Deck and Geck and Heck - and these were just their first names. When they walked in someone called security fearing that some dodgy street people had somehow got into the building looking for petty cash, but no, they really did dress like that every day and they really were the faces of the future (well, that’s what they told us). Some of them had been flown in especially from America. Personally I thought they were too young to fly without an adult accompanying them, but obviously the rules had been relaxed for Internet supremos.
These children used bizarre phrases like, “hey, let’s take this aspect of the discussion off-line, bloke”, (Translation: let’s discuss it after the meeting, mate) and, “throw me a curved ball, why don’t ya”. They laughed out loud, they really did, when we went through the process by which a magazine reached the newsstand. “It takes how long, man?!” they guffawed, “you mean like it’s made out of old dead trees, man?!!”, and “Jesus, you mean you actually, like, still use a camera and some film to take pictures, man? That’s some serious downloading, bloke!!”
Each day at Internet School began with what I believe they call in the entertainment industry, a warm-up. This consisted of a different foolish task each day, which supposedly helped bond the group, whatever that means. Dancing around at 6.30 one morning in a pitiable imitation of a Morris Dancer until each one of us was knocked out leaving one sadly embarrassed dancer as the winner (no, you got no prize, taking part was apparently prize enough) I began to ask myself why I’d spent all that time training to be a journalist when actually all you needed to do to become rich was take Olde English dancing lessons.
Dancing aside, I think The Pig was really my finest hour. One day the children asked each one of us to draw a pig. Now, I just can’t draw, that’s just the way it is. I can’t paint, I can’t act and I can’t speak Chinese. Those aside I’ll give just about anything else a bash, but draw? I don’t think so. So, my pig was a simple beast. One dimensional, side on, facing to the right, built of sticks. Now, as it turns out, everyone else’s pig faced left. Mine was a stick pig, theirs were mostly small works of art with expressions, real ears and snouts and feet that looked like they could go somewhere. However, my pig had a long squiggly tail that I’d put loads of feeling into, mainly because I couldn’t draw a proper pig if a herd of mightily tusked boars were chasing me across a bumpy turnip field. It only seemed right that the tail should have some feeling in it. Their pigtails were mostly straight, like car radio aerials. Please! The grandad kept pigs and I never saw a pointy tail like that, well not on a live pig anyway.
Of course, this being Internet School the drawings were analysed and our characters brought right out into the open. Well, apparently the fact that my pig faced right meant I was expressive and imaginative. This was not seen as good news. If there’s one thing they don’t want in dotcom land it’s imaginative people. Now, you might not believe that, you might point to all of the whackos who’ve come up with Internet-based businesses that were turning over trillions of dollars and say, surely those guys had imagination? Maybe - but I think they just had ideas, like I might think it would be good to go to Mars and have a look around. I’ve no idea how to get there, or even how to build the rocket to take me there, but I have the idea and in the days of the Internet madness that was how it was. It was no good telling the budding Mars tripper that actually there was rather more to getting red dust on your shoes than merely imagining it. That’s how these people worked. Imagine and it will be built, well, if you give us millions of dollars.
You also have to remember this was a time when new dotcom millionaires were appearing every day of the week, when every day saw the launch of the next big thing, the next big site, the next big idea. It was a time when there was talk - serious talk it should be remembered - that all of the old established bricks and mortar businesses would fade away, virtually at the speed of light as the high tech warriors marched to a different beat. As we now know, it certainly was a very different beat. It was a beating of epic proportions. It was a march to oblivion for most of these new companies and they took something else with them, the investors’ millions. We shouldn’t forget that because there was much talk about the many millions simply being swallowed up, but one way or another that money belonged to people who’d worked hard for it and frankly I can think of better things to have spent it on.
It does sound simply crazy now and I can’t believe how I took it all in, but I guess it must be like when Adolf got up there and told the Germans about the future according to him. It was so big, so skilfully done, so convincing that the grumbling feeling in your stomach was simply not listened to. Next thing you knew, you were in Poland.
Anyway, the people whose pigs faced left were ideal for dotcom land because their pigs faced the ‘right’ way. It meant they were logical people, people who were able to make quick decisions (they didn’t mention whether those decisions were likely to be right or wrong, but never mind, a decision is a decision) and they had their personal lives well sorted. The exclamation mark pigtail meant these were people going somewhere (and now we all know where they were headed. It’s called the dole queue...) and the well-drawn feet meant they were going to make their mark in the world and be remembered (right on that one too). My squiggly tail, on the other hand, meant I was sexually promiscuous. You know that pleased me more than anything. Of course it wasn’t true, but it gave me a glow for a while and a few glances from the girls. No, I don’t think they were admiring, but at least they looked.
During those interminable six weeks I’d had to tell four truths and one lie (that was easy, I told them I wouldn’t always be bald because in fact my hair had started to grow again), I’d had to play-act with other people in the team to see who was most stellar, whatever that means, and another day I’d been asked to share with the group my feelings on philanthropy.
One day at Internet School I rashly asked what would happen when the dotcom bubble burst and suddenly I thought I’d gone deaf, the silence around the polished oblong table was so loud it actually seemed to have a sound.
“When it bursts. If it bursts,” spluttered one of them eventually, an accountant by trade, “we will be in an ideal position.”
“Why’s that then?” I asked.
He smiled at me coldly like I was a dear, dear pupil who was nevertheless a bit short on the grey matter.
“Because we know our idea will work.”
“Oh right,” I said, “that’s okay then. But what exactly is the idea?”
They all stared at me and with hindsight I think that’s when I should have seriously started looking around for another job.
I didn’t do that though and when we finished the course the serious business of actually starting a dotcom business began.
to be continued...
